The idea of the marketplace of ideas is a good metaphor for what we live with.

The value of an idea is:

  • How easily it can be sold, to as many people as possible.
  • Whether it makes money.
  • Whether it supports the power and income of the firm who starts it off or promotes it.
  • Whether it helps you to buy further products or ideas from the promotor.

Not whether the idea is accurate or not.

Accuracy can:

  • Scare people so they want to ignore it, and
  • They won’t buy the idea, or further ideas from the promotor.
  • Be relatively incomprehensible if it does not meld with previously bought ideas.

Accuracy is therefore of lesser concern than information which makes money or power.